There is much more to online marketing and publishing than just article writing, SEO or pay per click management. Actually stepping back and looking at the marketing objectives for the site, off the site, in the social networks and even offline is where we start.
We come from the trenches of running online marketing for sites and running off line sales teams – we understand the importance of real conversion.If your products are complex and expensive, then a high level of trust is required in order to fill your lead pipeline via your website.
Since developing our own sites, we no longer provide hands-on search engine optimization, pay per click management, email marketing, content writing services or link building campaigns. We do provide select clients with online marketing strategy services because we find that the better the up front strategy, the better the long term results
Dot com, dot bomb. White hat, black hat, gray hat. We’ve seen the ups and downs and are happy to share our experiences with you.
Our approach is simple – use digital marketing strategies that really work and prioritize your online marketing efforts based on return on investment (ROI).
If you would like to discuss how to get more bang for your online marketing dollar, give David Kochanek a call. David is an online marketing practitioner who specializes in publishing niche websites. His experience in both online and offline marketing provides a unique approach to ensuring your online presence is meeting your business goals.